ABOUT

From the front line of hospitality operations, building what comes next.

Since 2015 we have been owners, operators, and hosts first. The software, the partnerships, and the team all grew out of running properties ourselves, and we are still learning from every stay.

Our Story

PIPI was founded in Tokyo in 2015. We started by building our own systems to solve the problems we ran into operating vacation rentals day to day.

From there we grew into hotels with LANG HOTEL and villas with LAI RESORT. Today we operate properties across Japan, Thailand, and Malaysia, and offer the know-how from that work as software and operating services.

What we're built on

01Sourcing

Seeing a property's potential

Developer partners, banks, and overseas investors bring us properties worth running, from single villas to whole buildings.

02Operations

Supporting stable operations

AI-assisted operations, a supply chain we manage upstream and downstream, and teams we train and lead ourselves.

03Distribution

Raising occupancy and returns

Proprietary technology, direct integrations with every major booking platform, and fine-grained management of rates and inventory.

Ten years, seven milestones

  1. 2015

    Founded Tokyo

    PIPI HOSTING established in Tokyo with a vision to revolutionize property management through technology.

  2. 2017

    500+ Properties

    Properties under management pass 500.

  3. 2018

    Industry Leader

    After the Minpaku law took effect, recognized as a leader in vacation rental management with a site visit from MLIT Minister Ishii.

  4. 2019

    Launch LANG HOTEL

    Strategic alliance with Clearth Life developer and entered Bangkok market for regional expansion. Launched LANG HOTEL brand in Ginza.

  5. 2021

    Launch LAI VILLLAS

    Started LAI Resort project with 10+ premium properties in Kita-Karuizawa luxury market.

  6. 2024

    Global Expansion

    LANG Hotel Ueno opened. LAI entered Pattaya with pool villas. Premium partnerships with Airbnb, Agoda, Trip.com.

  7. 2025

    10th Anniversary

    PIPI 10th Anniversary milestone. LANG Hotel Asakusa opened, continuing expansion into the next decade.

Want to work with us?

Partnerships, investment, press, or a property you'd like us to look at.

Get in touch